Mgt603 Idea Solution

A)You are required to develop a Mission Statement for your company

that must include the following nine components:

Following Mission Statement of Khaalis Food limited company is contain nine

elements

Khaalis food mission is to make, distribute and sell the finest quality all natural ice cream

and related products in a wide variety of innovative flavors made from Vermont dairy

products. To operate the company on a sound financial basis of profitable growth,

increasing value for our shareholders, and creating career opportunities and financial

rewards for our employees. To operate the Company in a way that actively recognizes the

central role that business plays in the structure of society by initiating innovative ways

that actively recognizes the central role that business plays in the structure of society by

initiating innovative ways to improve the quality of life of a broad community local,

national and international.

B) Explain whether the Mission Statement supports ‘Customer Orientation’ or not.

Give reasons to justify your answer?

In my point of view Mission statement supports customer orientation.

Now business are not run for the sake of money and short term financial benefits

only but for a long time sustainable growth and development. Now the only focus of all

business missions is CUSTOMER and Customer Satisfaction

.

It is the customer who determines what a business is. It is the customer alone

whose willingness to pay for a good or service converts economic resources into wealth

and things into goods.

A good mission statement reflects the anticipations of customers. Rather than

developing a product and then trying to find a market, the operating philosophy of

organization should be to identify customer’s need and then provide a product or service

to fulfill those needs.

Explain whether the Mission Statement supports ‘Customer Orientation’ or not. Give

reasons to justify your answer.

In my point of view Mission statement supports customer orientation.

A good mission statement reflects the anticipations of customers. Rather than developing

a product and then trying to find a market, the operating philosophy of organization

should be to identify customer’s need and then provide a product or service to fulfill

those needs.