Semester “FALL 2010”
International Marketing(MKT630)”
This is to inform that Graded Discussion Board (GDB) will be opened according to the following schedule
| Schedule | |
| Opening Date and Time | November 23rd , 2010 At 12:01 A.M. (Mid-Night) |
| Closing Date and Time | November 24th , 2010 At 11:59 P.M. (Mid-Night) |
Topic/Area for Discussion
“Role of Governments in International Markets”
Entity-Relationship Diagrams (ERD)
Data models are tools used in analysis to describe the data requirements and assumptions in the system from a top-down perspective. They also set the stage for the design of databases later on in the SDLC.
There are three basic elements in ER models:
1) Entities are the "things" about which we seek information.
2) Attributes are the data we collect about the entities.
3) Relationships provide the structure needed to draw information from multiple entities.
a. In an Organization each of Corporation division is of many departments.
Each of the departments has many employees to it, but each employee works for only one department. The attributes of EMPLOYEE include
NAME, ADDRESS, BIRTHDATE and the attributes of DEPARTMENT are DEPT_NO and DEPT_NAME.
Solution:
b. A university have many colleges where as each college belongs to only that university. Each college is offering many degrees where as each degree is offered by only single college in that university. One college can have many students but one student can only be registered in one college. One student can have study many courses where as many courses can be taught by many students. 5 Marks
Solution:
{
Private:
char name[50];
char interface[30];
double space[30];
public:
void store detail of data();
void add();
void Search();
void Return();
void Borrow();
}
class Administrator : public Library
{
Private:
Char name[50];
Char Gender[50];
Char id[50];
Char address[50];
Public:
void Login();
void Logoff();
void search();
void Add();
void Borrow();
void return();
}
class staff : public library
{
Private:
Char name[50];
Char Gender[50];
Char id[50];
Char address[50];
Public:
void Login();
void Logoff();
void search();
void Add();
void Borrow();
void return();
}
class student : public library
{
Private:
Char name[50];
Char Gender[50];
Char id[50];
Char address[50];
Public:
void Login();
void Logoff();
void search();
void Add();
void Borrow();
void return();
}
Total Marks: 15
Lectures: 11-18
Due Date Nov 22, 2010
Objective:
To asses students' ability to understand a given text
Instructions:
1. No assignment will be accepted via e-mail after the due date.
2. Plagiarism will not be tolerated. Plagiarism occurs when a student uses work done by someone else without acknowledging the actual author. It also means copying and pasting the material from handouts and internet source without rephrasing it in his/her own words.
Q1: Read the following passage and answer the questions given at the end. 10
[2*5=10]
"Getting a New Job"
Anna is a senior in college. She is in search of a job. She lives in New York City.
Life there can be very difficult. It is expensive. Her parents are going to stop giving her money after college. This morning, she read in the paper about a job downtown. The job sounded interesting and offered good pay. She decided to get information about applying to the job.
"I want to apply for this job I read about in the paper. What do I need to do?" asked Anna. "You will need to fill out the application. Then, you will need to prepare a resume," said Anna's college counselor. "Do I need a cover letter?" asked Anna. "Yes, you should include that in your application as well," replied the counselor.
Anna filled out the application. Then she typed a resume. Her roommate was kind enough to edit it for her. She then typed her cover letter. When it was finished, she mailed her application. In a week she received a phone call.
"Anna, this is Mr. Smith. I am calling in reference to your application. We would like to invite you for an interview," said Mr. Smith. "Oh that is great. I can come any time this week," replied Anna. "How about tomorrow morning at ten?" asked Mr. Smith. "That is perfect. See you then," said Anna.
The next day Anna had her interview. It was successful. Mr. Smith called her the next day and offered her a job.
Questions:
1. Why is living in New York City difficult for Anna?
2. What does Ann Nora need in order to apply for the job?
3. How does Anna find out about the available job?
4. Infer the meaning of "roommate" with reference to the given context
5. What is the result of Anna's interview?
Q2: Fill in the blanks with appropriate words keeping in mind the lectures you have studied. [Lectures 11-18] 5
1- Forming the sounds of each word even though you may not say them aloud is called……
2- The discovering of ideas in writing that is not stated directly is called…….
3- A……….is a statement that can be proved true through objective evidence.
4- The purpose of a………. is to give the reader numerical information at a glance.
5- A ……… is one in which you make a point and then provide support i.e. persuasive and logical evidence, to back it up.
Fall 2010
Assignment # 2
Question No.1 (10)
Your Company wants to serve as trustee for the project of Social Welfare Foundation, which is working for poor and destitute. Write a letter of inquiry to the head of the foundation and ask about funding, benefits, desired results and facilities being offered to the people.
Virtual University *****
Rizwan Plaza, Blue Area
Islamabad
November, 12, 2010
Mr.Ahmed, Executive Director
Social Welfare Foundation
Islamabad
Dear Mr.Ahmed,
My company has been on the sidelines observing your organization for quite some time now, and would like to inform you that you people are doing a remarkable job at helping the poor and destitute.
Due to your continuous progress my company has decided to invest in your organization as a trustee. My offer includes funding opportunities that can help your organization implement your desired action plan. My company also tends to offer innovative ideas for your organization to further prosper. Whether you would be interested in receiving a proposal from my company, I want to assure you that my company supports the nurturing of the poor and destitute. My company proposes to offer a good amount of funds in order to help solve your monetary issues. We here at Virtual University ***** strongly believe in reducing poverty that is by collaborating with your organization.
Apart from that my company also offers building residential areas with flawless sanitation for those of whom which cannot afford a proper shelter. Apart from that my company also plans on setting aside a good amount of fortune to be invested in providing educational facilities for the poor. I personally feel that our strategic planning has the
absolute potential to transform the lives of many who are being offered shelter within your organization.
Looking at the impressive nature of your organization I would like to inquire about your business dealings within the organization. That is I would like to know how you people at the Social Welfare tend to spend your funding benefits. Apart from that I would also like to know what the facilities are being offered by your organization to the poor. And how do the people benefit from your organization?
As for on my company's part I would like if you could just pencil out a rough picture of what does your organization expects from its trustee's. What are your desired results on our behalf?
At the end I would really appreciate it if you would agree to collaborate with us, I'm sure each of us will be able to help each other out respectively. Looking forward to hearing from you.
Thank you,
Sincerely,
Executive Director.
Question No.2 (5)
Correct organization of a business message is important for both the audience and the communicator? Explain.
Good organization of a business message means that the subject and the purpose of that particular message is made clear. The purpose of good organization is to basically help you audience comprehend exactly what you are trying to communicate.
The most common mistakes that companies tend to make are that they tend to ramble on in their message that is they tend to waste valuable customer time, Resulting in the customer feeling disinterested in the message. Apart from that other common mistakes of unorganized business messages are the mixing up of ideas and skipping out on necessary information. But good organization of a business message can lead to saving time and cutting down on workload. Not only has that it further helped the communicator to delegate with ease. The correct compilation of business messages also tends to increase reader understanding that is it makes the reader more receptive to the message. Lastly it helps save the customers time, which results in praise for the communicator.
Therefore good organization of a business message is not only important for the audience but also the communicator. Since both ways it benefits the organization
