Mgt201 Online Quiz No. 1

Semester “Fall 2010”

On-Line Quiz (No.01) Announcement

Quiz will cover video Lecture no. 1 to 15

Schedule

Opening Date and Time	November 08, 2010 At 12:01 A.M. (Mid-Night)
Closing Date and Time	November 11, 2010 At 11:59 P.M. (Mid-Night)

24 hours extra time is not available

Dear Students!!!!

Read the following instructions carefully before attempting the Quiz.

Instructions:

1) You can start attempting the quiz at any time but within given date(s) by clicking the quick link for Quiz on VU-LMS as it will become enabled within the mentioned dates. As soon as the time will be over, it will automatically be disabled and will not be available to attempt it.

2) Quiz will be based on Multiple Choice Questions (MCQs).Covering video Lecture 1 to 15.

3) Each question has a fixed time limit of 90 seconds. So you have to save your answer before 90 seconds. But due to unpredictable/unstable Internet speed, it is strongly recommended that you save your answer within 60 seconds to avoid any inconvenience. While attempting a question, keep an eye on the remaining time.

4) Attempting quiz is unidirectional. Once you have moved forward to the next question, you will not be able to go back to the previous one. Therefore before moving to the next question, make sure that you have selected the best option and saved your answer.

5) DO NOT press back button of your browser or refresh the page while attempting a question. Otherwise you will lose the chance of attempting the current question and a new question will be loaded.

6) DO NOT try to disable “Java Script” in your browser; otherwise you will not be able to attempt the quiz.

7) If for any reason, you lose access to Internet (like power failure or disconnection of Internet), you will be able to attempt the quiz again but from the next question where you left in last attempt. But remember that you have to complete the quiz before expiry of the deadline.

8) If you failed to attempt the quiz in given time then no re-take or off line quiz will be held as compensation/replacement.

MKT624 Quiz Announcement

Dated: Nov 05, 10

On-Line Quiz no.01

Brand Management (MKT624)

Quiz will cover video lecture no. 1 to 16

Schedule
Opening Date and Time	November 10, 2010 At 12:01 AM (Mid-Night)
Closing Date and Time	November 11, 2010 At 11:59 PM (Mid-Night)

24 hours extra time is not available

Passing Criteria, Grades & GPA Explanation

To pass a particular subject you have to get
(Assignments + GDBs + Quizzes)+ Midterm collectively = 20 % at least (collectively)
(Note: - you will not pass if you get 20% only in midterm....and zero in Assignments + GDBs+ Quizzes....Because collective marks are not 20%)
+
Final Term = 20 % at least
=
And OVER ALL Percentage should be.....At least 40 %.....To pass a course...

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To get a Degree you need to earn at least 2.25 CGPA

Grades, Grade Points and Grade Point Average (GPA):

a) Grade and Grade Points: Grade of a course is awarded by teacher, recorded as evaluative and their symbols/letters used are listed below; whereas quality of achievement in a course is measured as Grade Point, that is, points per course hour assigned to a passing grade, indicating numerical value of the subject grade.

b) Grade Point Average (GPA): It is widely accepted as a measure of academic achievement. GPA is calculated by dividing the total number of grade points earned by the total number of letter graded credit hours attempted. Each grade has a point value as follows: A=4, B=3, C=2, D=1 and F=0. W for withdrawal and I for Incomplete may also be used.
Maximum grade point average=4.00
Minimum cumulative grade point average for obtaining a degree =2.25

Grade	GPA Value	Marks Obtained	Remarks
A	4	80-100 %	Excellent
B	3-3.99	65-79 %	Good
C	2-2.99	50-64 %	Satisfactory
D	1-1.99	40-49 %	Pass
F	0	Below 40 %	Fail

(Fractional marks to be rounded to the nearest whole number)

GPA of a semester is calculated as: multiply each grade point you receive by the number of credit hours for that course, add up the totals, and then divide by the total number of credit hours taken in that semester.
Cumulative Grade Point Average: Cumulative grade point average (CGPA) is the weighted mean value of all grade points earned by enrollment or by examination in courses at VU.
(Explanation: GPA and CGPA include the number of credit hours at VU for a letter grade even if a grade of "F" was earned).
The cumulative grade point average (CGPA) will be calculated on the basis of the following formula:


CGPA = Sum (Credit Hrs for course X Grade Point obtained in the course) / Sum (credit Hrs)


With the sum being taken over all courses taken by the student with the specification that repeated courses shall be counted once only.
(Explanation: If a student repeats a course, it will only be counted once towards the grade point and that will be calculated in the CGPA).

Mgt601 Assignment No. 1 solution-2

How do you see women entrepreneurs in Pakistani society - a developing nation; as wastage of efforts or a real push in the growth of economy? Discuss.

ANSWER:

The issue that is preventing entrepreneurial growth in Pakistan is that the women are not given the opportunity to start a venture and nurture it into a successful business. Women are looked as the "food-makers" rather than the "food-earners." However, research does show that those women who have been given the chance and the proper resources have worked to become strong entrepreneurs. As an increasing number of women are fighting for their right to enter into the business world, entrepreneurship amongst women is giving rise to some excellent business ventures. Inherent attitudes of a patriarchal society, that men are superior to women and that women are best suited to be homemakers, create formidable challenges. Women also receive little encouragement from some male family members, resulting in limited spatial mobility and a dearth of social capital.

The ILO research on women entrepreneurs in Pakistan has shown certain leak points gaps in the development of women entrepreneurs and has emphasized and recommend for actions needed to be taken in order to encourage and promote women entrepreneurship. The research shows that women has to face certain hurdles like gender discrimination, lack of safety, family and traditional restrictions, lack of access to education, market, business premises and other require tools for getting into and starting the business. Moreover there aren't any proper constitutional structures, policy documents, regulatory arrangements and institutional mechanism that can support or acknowledge women entrepreneurship in Pakistan.

However beside all the barriers and hurdles it is a please to note that Pakistani society is increasingly accepting businesswomen. Research has shown that 32% of women entrepreneurs believed that the general perception women in business had improved. Further certain organizations such as First Women's Bank Limited (FWBL) are also established to cater solely to the financial needs of women entrepreneurs. Its mandate was to improve the socio-economic status of women in both urban and rural areas by creating opportunities for their development through enhanced economic participation. The research also shows that there are 47% of women entrepreneurs in textiles industry, 42% in private institutions and 27% of women are contributing in the half of the household income.

The research on government policies has shown that in order to involve women in productive economic activities, including exports, the Ministry is moving forward on a broad-based programmed in collaboration with the private sector. An Export Trade House and Display Centre each has been established at Lahore and Islamabad. Similar ventures are proposed at Karachi, Muzaffarabad and other major cities. To facilitate women entrepreneurs in their business activities both local and foreign, Business Centres in collaboration with the First Women Bank Limited (FWBL) have been established at Islamabad, Lahore and Karachi. Similar Centres are planned for Quetta, Peshawar and other major cities. These results show that efforts of women entrepreneurs are not of waste of time and they are contributing to push in the growth of economy. However these contributions can be made more significant, it is suggested that in order to foster development, multi-agency cooperation is required. The media, educational policy makers and government agencies could combine to provide women with improved access to business development services and facilitate local, regional and national networks. This would help integration of women entrepreneurs into the mainstream economy.

Mgt301 GDB No. 1 solution

Discussion Question:

"If XYZ Company has believed that their product line is of superior quality but their sales are quite low. What might be the reasons behind this?"

Answer:

Following could be the reason of Low-sales :
Price.
Price of the product is main point for every customer while making purchase some thing. High quality of the product is
mostly increase in price of the good and this increase of the price of good
peoples prefer to purchase low price good and cause low sale.

Customer preferences.
In some cases customers are some mind set of the product and services due there culture, personal liking and disliking. This is also a
main cause of low sale.

Substitute of product.
In every market some Substitute of products are availabe on low prices that also cause
low sale

Change in demand.
With the passage of time and change in fashion, peoples demand are go change so product are updated according to that requirement if we dont do so product sales are
decline

Availability of the product.
In is also a main point that cause low in sale , if product are not easily availability in the market than the peoples prefer that good that are easily available to there door step. So not availability of the product cause decrease in sale.

Information about the product.
It is necessary to inform about the product and services to the customers If we dont do so than who peoples come to know about the
product? Lack of advertisement also cause decrease in sale.

Another:

Prices may be too high for the economical customers.
The XYZ Company may not be hitting the concerned target market for its sales.
Another reason for the low level of sales could be the lack of variety or assortment of products.
Reason for a poor level of sales could be the poor service XYZ Company provides to their customers.
Or perhaps the fact that their sales did not reach to take off at all, is because the company have not previously done adequate market segmentation.
XYZ Company probably has a good product and offer good customer service, but may be their products are not known to consumers because of lack of advertisement.
Probably the reason for their low sales to be their competition, which is offering a better product, is to better serve customers, or simply their products are of the same quality as XYZ Company but have a lower price.
…………..

1improtant think you have forgotten may be that they may be don’t do right advertise and also they may be do not analyze the marketing before launching the product

If
XYZ Company has believed that their product line is of superior quality
but their sales are quite low. What might be the reasons behind this?

What I think:

1. Price is too high

2. they are not hitting the right target market

3. the particular product is not that much popular in costumers

4. there is an another product in the market with same quality but low price